Starter
For firms that just need the phone covered.
From£297 a month
- AI receptionist for missed and out-of-hours calls
- Missed-call text-back
- Text summary of every enquiry
- Monthly report
Answers while you're up one.
You're on the roof. Ladder's on the phone.
The AI receptionist for trades. It answers every call, qualifies the job and books the visit into your diary. Then it texts you.
- Answers 24/7
- Books into your diary
- Texts you a summary
Built for kitchen and bathroom fitters, builders, roofers, heat pump and solar installers, and landscapers.
The problem
You can't answer the phone on a roof. So the job goes to the next firm on Google.
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You're busy doing the work
Up a ladder, under a sink or driving between jobs. The phone rings out.
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They don't leave a message
Most callers hang up and ring the next firm on Google. They rarely try twice.
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Every missed call is a lost job
One kitchen, roof or heat pump enquiry can be worth thousands. It adds up fast.
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Missed call7:42am. You were on a roof.Gone
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Missed call9:15am. Under a sink.Gone
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Missed call12:30pm. Driving to a job.Gone
With Ladder, every one gets answered.
How it works
Three steps. Nothing for you to do.
You carry on working. Ladder handles the phone and hands you jobs that are ready to go.
Hear it yourself-
A customer calls
You're on site, it's after hours or you're already on another call. Ladder picks up, day or night.
Picked up in your business name -
Ladder answers and qualifies
It asks what the job is, where it is, when they need it and their rough budget. Just like a good office manager would.
Job, area, timing, budget -
You get a text. The visit is booked.
A short summary lands on your phone and the site visit is already in your diary.
In the diary before you're down the ladder
What's included
Everything between the first call and the five-star review.
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Missed-call text-back
Miss a call and the customer gets a text straight away, so they don't ring someone else.
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AI receptionist
Answers in your business name, 24 hours a day. Friendly, clear and never has a day off.
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Diary booking
Books site visits straight into your calendar, around the jobs you've already got on.
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Quote chasers
Follows up on quotes you've sent, politely and on time, so good jobs don't go quiet.
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Review requests
Asks happy customers for a Google review once the job's done. More reviews, more calls.
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Monthly report
See every enquiry Ladder captured and what those jobs are worth. In plain numbers.
Try it yourself
Hear it before you believe it.
Call and pretend you need a new roof. See what your customers would hear.
Call 01632 960123
No sign-up. No sales call. Just the demo.
Pricing
Simple monthly plans. Pays for itself with one job.
Pick the plan that fits how busy you are. Move up or down as you grow.
Core
For firms that want every lead booked in and followed up.
£597 a month
- Everything in Starter
- Site visits booked into your diary
- Quote chasers
- Review requests
Pro
For busier firms with a team out on the road.
£997 a month
- Everything in Core
- Answers every call, not just missed ones
- Bookings across several diaries
- Priority support and a monthly review call
- No long contracts
- 60-day guarantee
- We set it all up for you
Setup fees apply. We'll confirm yours after your free audit.
Founding member offer
Half-price setup for our first five clients.
We're taking on five Surrey trades to start. Join as a founding member and your setup fee is cut in half. You'll also get a direct line to the team while we build Ladder around the way you work.
Claim a founding placeResults from real Surrey trades
We only publish real results, with permission. Case studies will appear here as our founding members go live.
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Case study coming soon: trade, area, enquiries captured and value.
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Case study coming soon: trade, area, enquiries captured and value.
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Case study coming soon: trade, area, enquiries captured and value.
FAQ
Straight answers.
Got another question? Ring the demo and ask it. Seriously.
Will customers know it's AI?
If they ask, yes. Ladder never pretends to be a person. It sounds natural, speaks clearly and uses your business name. Most callers just want someone to pick up, take their details and get them booked in. That's what it does.
Does it work with my existing number?
Yes. You keep your number. We set up call forwarding so missed and out-of-hours calls go to Ladder. Your customers ring the same number they always have.
What if it gets something wrong?
We set Ladder up around your services and your area, so it knows what you do and what you don't. If a caller asks something it can't answer, it doesn't guess. It takes their details and flags it for you to call back.
You get a summary of every call, so nothing slips through. If something needs changing, tell us and we'll sort it.
Do I need to be good with tech?
No. We do the setup for you. If you can read a text message, you can use Ladder.
Can I cancel anytime?
Yes. There are no long contracts. Plans run month to month, and every plan comes with our 60-day guarantee.
Ready when you are
Stop losing jobs to the next firm on Google.
Call the demo now and hear it for yourself. Or book a free audit and we'll show you how many enquiries you're missing and what they're worth.
Call the demo: 01632 960123Get a free missed-enquiry audit
Takes a minute. No obligation and no hard sell.